Player Acquisition · Tipster · Performance Marketing

Real players. Real LTV. Delivered to your sportsbook.

TitanMetrics is a player acquisition and tipster partner for licensed sportsbook operators. We build engaged sports betting audiences and route them — fully attributed, fully compliant — to the books we work with.

No matched betting · No arbitrage · No bonus abuse · No incentivized traffic

Operating under recognized advertising and affiliate compliance frameworks

GDPR Compliant OperationsUKGC Advertising StandardsMGA-Aligned Affiliate PracticesADM-Aware Italian MarketSafer Gambling Standards
Active Subscribers0K+
Sportsbook Partners0+
Regulated Markets0
Operating Since0
Who we are

A tipster network built like a media company.

TitanMetrics is a sports betting media and tipster operation. We publish daily analysis, picks, and editorial content across football, basketball, tennis and other tier-one sports — and we have built a community of engaged, paying sports bettors around that content.

For sportsbook partners, that community is a recurring source of real, long-term players. Each user is acquired through compliant content marketing, signs up through fully attributed tracking, and bets with their own money on the markets your book already offers.

We are an affiliate partner. We are not a trader, a fund, or a counterparty taking positions against your book. Every relationship starts with a signed affiliate agreement, KYC of our company, and alignment on creative and acquisition channels.

What we are — and aren't

Clarity before commercials.

The affiliate space is crowded with operators we do not want to be confused with. Here is the line, in writing.

What we are not

  • Matched betting

    We do not run, teach, or promote matched betting. Our content does not show users how to extract value from welcome bonuses or free bets.

  • Arbitrage / sure-bet

    We do not operate arbitrage software, surebet feeds or odds-comparison loopholes against partner books. No two-account hedging, ever.

  • Bonus abuse

    We do not multi-account, do not use mules, and do not route players whose value depends on extracting promotional credit.

  • Anonymous traffic

    No incentivized installs, no cashback chains, no untracked redirects. Every click is attributable to a disclosed media channel.

What we are

  • Licensed affiliate

    One disclosed legal entity, one set of beneficial owners, one operational footprint — fully documented at onboarding.

  • Owned audience

    Players come from our own editorial, social, app and CRM channels. We build the audience; we don't rent it from arbitrage forums.

  • Real-money recreational players

    Our community bets for entertainment with their own funds. Typical user is a returning recreational bettor, not a sharp.

  • Long-term LTV focus

    Commercials are designed around 6, 12 and 24-month player LTV — not first-deposit cherry-picking.

How we operate

A disciplined media and acquisition operation.

Our process mirrors a regulated performance marketing team: documented channels, controlled spend, full attribution trail.

Editorial Tipster Content

Daily previews, analysis and picks produced by a full-time editorial team. The product that earns the audience's attention and trust.

Owned Audience

Email list, mobile app, social channels and on-site community — built and maintained in-house. Players are ours to nurture, not rented in.

Qualified Referrals

Users are pre-educated about the operator, the product, and responsible play before they ever click an affiliate link.

Performance Reporting

Daily click, registration, FTD and NGR reporting matched against the operator postback. Reconciled and shared monthly.

TitanMetrics editorial and performance marketing operations room
Editorial & Performance Room

Editors, analysts and performance marketers under one roof, seven days a week.

For Sportsbooks

An affiliate partner you can underwrite.

What our traffic looks like from the operator side — and why partner books continue to renew.

Recreational players

Audience profile skews to returning recreational bettors — small-to-mid stakes on mainstream markets, high session frequency.

Full attribution

Standard affiliate tracking (S2S postback, sub-IDs, deep links). No cookie-stuffing, no last-click hijacking, no incentivized installs.

Brand-safe creative

Every piece of creative referencing your brand is submitted for approval. Responsible gambling messaging is built into every funnel.

Performance reconciliation

Monthly stats matched against your affiliate platform. Discrepancies flagged within the same billing cycle — never carried over.

Documented compliance

Affiliate ID, source of traffic, paid media channels and territories agreed in writing before the first click is routed.

Aligned economics

CPA, RevShare or hybrid — modeled on real downstream NGR. We make money when your players keep playing, not when they vanish.

Open a confidential conversation with our partnerships team.

NDA-first. Company documentation and traffic samples provided up front. No reseller chain.

Contact Partnerships
Compliance

Treated as a regulated marketing partner.

We hold ourselves to the standards a regulated advertiser would expect — and we contract on that basis.

KYC of the Company

Affiliate entity registered in a recognized jurisdiction. Beneficial owners, directors and tax residency documented and refreshed annually.

Advertising Standards

Creative aligned with UKGC, MGA, ADM and CAP/ASA guidance: no targeting of minors, no urgency tactics, no misleading claims about winnings.

Responsible Gambling

Every funnel carries 18+ markings, operator self-exclusion links and safer-play messaging. We never promote chasing losses or staking beyond means.

Audit Rights

Partner sportsbooks may request a review of our traffic sources, creative library, and tracking setup at any time during the agreement.

Sports Coverage

Where our audience lives.

Editorial coverage is intentionally focused. We publish where we have audience depth and operator demand — not everywhere.

01

Football

Top 30 leagues + UEFA + CONMEBOL coverage

02

Basketball

NBA, EuroLeague, NCAA editorial cycles

03

Tennis

ATP, WTA, Grand Slam-focused content

04

Baseball

MLB regular & post-season coverage

05

American Football

NFL season-long content programs

06

Ice Hockey

NHL focus, selected European leagues

07

Esports

CS, Dota 2, LoL — tier-one tournaments only

08

Cricket

International, IPL, BBL windows

Niche and lower-tier markets are excluded by policy. We do not publish content on events where operator integrity flags are statistically more likely than in tier-one product.

Technology

A focused stack, hardened over seven years.

Nothing exotic. The infrastructure exists so partners can underwrite our traffic with confidence.

Content Platform

In-house CMS for daily editorial output, A/B-tested funnels and localized landing pages across every market we operate in.

CRM & Lifecycle

Email, push and in-app messaging built around responsible engagement — re-activation, content updates, and operator-approved promotions.

Tracking & Attribution

Standard affiliate integrations: S2S postbacks, sub-IDs, deep links. Compatible with Income Access, Everflow, NetRefer, MyAffiliates and direct.

Reporting

Daily click / reg / FTD dashboard for every partner, reconciled monthly with the operator side. Disputes resolved inside the billing cycle.

Why TitanMetrics

Underwritten on results, not narrative.

We work with a small number of sportsbooks per market. Selectivity protects player quality for everyone involved and keeps accountability sharp.

Track Record

Seven years of continuous operation. Active relationships with tier-one books across Europe, LATAM and Asia.

Audience Scale

Six-figure active subscriber base across email, app and social — refreshed weekly through editorial content, not paid incentives.

Performance Discipline

Every campaign tied to a documented channel and creative set. Weekly performance review and quarterly partner business review.

Operational Transparency

Dedicated partner manager, monthly reporting calls and a single point of escalation. No reseller chain.

Process

From introduction to steady state.

Engagement timeline runs two to six weeks. Every step is documented and reversible.

01

Introduction

Mutual NDA, exchange of company documentation, and a 30-minute call to align on markets, brands and commercial structure.

02

Due Diligence

KYC of our company, review of traffic sources, creative samples and historical performance with comparable operators.

03

Commercial Terms

CPA, RevShare or hybrid agreed in writing. Caps, territories, brand-safety rules and reporting cadence codified in the affiliate agreement.

04

Integration

Tracking links generated on your affiliate platform. Creative approval, postback testing and a low-volume test phase before scale.

05

Steady State

Daily performance monitoring, monthly reconciliation, quarterly business review. Twelve-month rolling agreement.

Partnership Models

Two tracks. Both contractual.

The vast majority of our work is direct with sportsbooks. We also operate a small, vetted media partnership track for selected brands.

Sportsbook Partnership

A direct affiliate relationship between TitanMetrics and your sportsbook. Traffic routed through your affiliate platform under a signed agreement.

  • CPA, RevShare or hybrid commercials
  • Disclosed company and beneficial ownership
  • Brand-approved creative & messaging
  • Monthly reconciliation against postback
  • Twelve-month written agreement

Media Partner Track

A limited program for established sports media properties and content creators with regulated, high-intent audiences. Vetted by both TitanMetrics and the partner sportsbook before any traffic is routed.

  • Operator-approved affiliate ID
  • Bespoke CPA and hybrid structures
  • Quality-of-traffic monitoring
  • No incentivized promotional traffic
  • Quarterly performance review
Leadership

The people partners deal with.

Profiles are disclosed in full under NDA. We do not operate behind nominees.

Managing Partner

Fifteen years in performance marketing and regulated affiliate operations across European iGaming markets.

Head of Content

Former sports newsroom editor. Owns the editorial calendar, tipster recruitment and content quality standards.

Head of Acquisition

Paid social, SEO and CRM background. Owns channel mix, funnel optimization and player onboarding flows.

Head of Compliance

Qualified lawyer with regulated gaming background. Oversees advertising standards, partner reporting and audits.

In their words

Anonymized — under NDA, attributable on request.

"Quality of traffic is well above our network average. Players stick around for months, bet on mainstream markets, and the funnel is clean from click to FTD."

Head of Acquisition

EU-licensed sportsbook

"What stood out was the willingness to contractually exclude any matched-betting or arbitrage angle. That alone changed our internal risk conversation."

Director of Affiliates

MGA-licensed operator

"Onboarding was the most thorough we have run for an affiliate partner. Two weeks of diligence, but we knew exactly what we were signing and what the traffic looked like."

Chief Commercial Officer

LATAM operator group

FAQ

Questions sportsbooks ask first.

No. We do not run, teach or promote matched betting, sure-bet or arbitrage strategies against our partner sportsbooks. Our model is plain-vanilla affiliate marketing: we publish sports content, build an audience, and refer those users to the books we work with. We will commit to this contractually.

No. Players sign up directly on the operator side, in their own name, with their own funds. We have no involvement in any account beyond delivering the lead through tracked affiliate links. Beneficial owners of TitanMetrics and our traffic sources are documented at onboarding and refreshed annually.

Through owned channels: an editorial website with daily previews and picks, an email list, a mobile app, social channels (with paid distribution where regulation allows), and SEO. Players follow our content first; the operator referral is downstream of audience engagement.

Our audience skews to returning recreational bettors — small-to-mid stakes on mainstream markets, multiple sessions per week. Detailed cohort data (FTD value, deposit frequency, NGR curves) is shared under NDA during commercial discussions.

CPA, Revenue Share, and Hybrid. We typically prefer Hybrid or RevShare because they align both sides on long-term player quality rather than first-deposit volume.

We work with sportsbooks regulated in fourteen jurisdictions across Europe, LATAM and Asia-Pacific. We do not promote operators in markets where we cannot advertise compliantly, and we do not accept traffic from prohibited territories.

Typical timeline is two to six weeks from initial NDA to live tracking. Pace is driven by reciprocal diligence and creative approval, not commercial pressure.

Book a briefing

Schedule a discovery call.

The partnerships team responds within one business day. First call is typically 30 minutes, no pitch deck — just markets, traffic samples, and next steps.

NDA-first engagement
Company documentation provided up front
Direct line to principals — no reseller chain
References available under reciprocal NDA
Partnershipspartners@titanmetrics.co
Compliancecompliance@titanmetrics.co

We respond under NDA. Traffic samples and references available on request.